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In 2020, Lyft and Uber picked up more essential workers who can't work remotely Before the COVID-19 pandemic, the typical Uber and Lyft rider was a younger, urban-dwelling, high-income worker who would use the ride-hailing apps to go to the office, or to the movies, or to a show, and then to go out drinking. But with events, offices, bars, restaurants, and more effectively closed, the "loyal base" — as these riders are called — has stayed away from the ride-hailing apps. While the apps are struggling to catch up to pre-pandemic ridership levels almost a year later, a ne...
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